Proximity proximity
A Look Inside

More than a chatbot.
A whole toolkit.

Every Proxi coach pairs real-time conversation with a set of practical, on-screen tools — built to use in the actual moment you need them. Here's a look at what's inside, for men, women, and couples.

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Proxi He · for men Proxi She · for women Proxi We · for couples

What you actually get

Not just a place to talk. A place to do the work.

Most coaching apps give you a chat box and leave the rest to you. Proximity is built differently. Alongside your conversation with your coach, you get visual tools you can open mid-moment — to name what you're feeling, find the right words, repair after a hard conversation, and track how you're changing over time.

Real-time chat
Talk to your coach 24/7 — built on 50+ years of clinical and coaching work, not a generic AI.
Visual tools
Open-on-demand frameworks for emotional awareness, repair, and communication.
Resource library
41 visual frameworks organized by topic — the models behind the method.
Progress & pulse
Daily check-ins, streaks, and an evolving profile of who you're becoming.

Real-time coaching

This is what a conversation looks like.

At the center of every coach is a real conversation — one that meets you in the moment, names the pattern underneath what you said, and gives you something to actually do. Each coach has its own voice: Dr. John's for men, Joree's for women, both together for couples.

A Proxi He coaching conversation about stress
Proxi He
"I'm really stressed and I can't turn it off."

A real exchange — the level bar up top, the coach's response, and a tool surfacing right inside the chat.

A Proxi She coaching conversation about feeling alone in a marriage
Proxi She
"I'm feeling alone in my marriage."

Joree's voice — naming the loneliness, reflecting it back, and asking the question that opens the next step.

Proxi We — the couples conversation, with its Solo and Shared views — is coming to this section next.

Emotional awareness

Pinpoint what you're actually feeling.

Most of us run on a three-word emotional vocabulary: good, fine, mad. Pinpoint opens a guided wheel of 89 emotions across 17 categories — then takes whatever you land on straight into your coaching conversation. Tuned for each coach.

After it goes sideways

Repair, step by step.

Gottman found it's not how often couples fight that predicts success — it's how well they repair. The Repair Toolkit walks you through it: cool down, listen, validate, acknowledge, repair, reconnect — with the exact words to use at each step.

In-the-moment language

Say this instead.

When emotions are high, the reactive line is right there and the better one is nowhere to be found. Say This Instead swaps the reaction for words that actually work — sorted by situation: with your partner, when you're angry, with your kids, at work.

Spark real connection

Tools for getting closer on purpose.

Connection rarely happens by accident. These tools give you a way in — research-backed questions, conversation starters by context, and dozens of ways to show up intentionally.

Your home base

Open the app and you know exactly where to start.

Not sure what to bring? Right Now Mode gives you one tap into the six things men wrestle with most — work stress, relationship tension, feeling stuck, anger, can't switch off, a big decision.

And the Daily Pulse turns showing up into a habit — a quick check-in that builds a streak and tracks how your stress and energy move over time.

  • One-tap focused sessions for what's live right now
  • Daily check-in with streaks and trend tracking
  • Quick tools, your toolbox, and your evolving profile — all one screen away
Proxi He home dashboard with Right Now Mode and Daily Pulse

Track your progress

Growth you can actually see.

The work compounds — and Proxi He turns it into something visible. Earn XP and badges across nine Mastery Tracks, build a daily streak, and climb six levels from The Unexamined Man to The Evolved Man. Not points for their own sake — a map of who you're becoming.

Your Progress — Mastery Tracks across stress, irritability, emotion, identity and more
Mastery Tracks. Nine areas — stress, irritability, emotion, self-awareness, relationships, identity — each leveling as you do the work.
Your Progress — how leveling works and the six levels with XP thresholds
Six levels, one currency. XP comes from earning badges — by doing the work, showing up daily, and mastering your tools.

The models behind the method

A library of 41 visual frameworks.

Every tool draws on a deeper model. The in-app Resource Library organizes them by topic, so you can explore the thinking behind the work — from the Inner Leadership Council to nervous-system regulation to the patterns underneath connection.

6
Inner Voices
5
Inner Leadership Council
12
Self-Regulation & Mindfulness
14
Relationships & Communication
4
Emotional Wellbeing
Now Accepting Founding Members

The tools are only useful if you use them.

Try any Proxi coach free — 40 messages, no credit card. See what it feels like to have this in your pocket.

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For men, women, and couples · Founding Member pricing from $25/mo

Proximity coaching tools are educational and coaching products for personal development. They are not therapy, counseling, medical care, or crisis support, and are not substitutes for licensed mental health professionals. If you are in crisis, please contact the 988 Suicide and Crisis Lifeline by calling or texting 988.